A Partnership of the Special Kind
Liebherr is the title sponsor of the WTTC2017 in Düsseldorf. For 25 years now there has been a true partnership between the family entreprise and table tennis.
BP 15.03.2017

A Partnership of the Special Kind

On May 29, when the first ball will be played at the LIEBHERR 2017 World Table Tennis Championships in Düsseldorf, the main sponsors will also play a great role in the success of the event. This year the title sponsor is again the family entreprise Liebherr which has been an essential and reliable partner of German table tennis for more than two decades.

lready at the beginning of the nineties the corporate group which was founded in 1949 started sponsoring. The occasion was the promotion of TTF Ochsenhausen to the first German Bundesliga. The club is located in the immediate vicinity of the company that produces fridge and freezer devices. In the following years the company extended its engagement in table tennis continuously. Nowadays, Liebherr is a steady title sponsor of big events such as World and European Championships or Final Four events as well as the table tennis Bundesliga (TTBL). Since 2005 Liebherr has been partner and sponsor of the German Table Tennis Federation (DTTB) and since 2010 of the Austrian Table Tennis Association (ÖTTV) as well.

In public Liebherr is primarily known for the production of refrigerators and construction machines. But in fact, the corporate group operates in many other challenging areas: from aeronautical and traffic engineering to the extractive industry to hotels. There are more than 42,000 employees in over 130 companies spread over all continents. In 2016, together they generated about 9 billion Euro sales.

Liebherr and table tennis are connected by far more than the manufacturing base in Ochsenhausen. It is the sport's philosophy with its dynamic and strategic intelligence that perfectly matches the business culture of the corporate group. "Table tennis is a likeable and healthy sport for all ages - with no scandals nor doping, but rather the epitome of fairness", emphasizes Andreas Böhm, member of the board of directors of Liebherr International AG. He confirms the significance of table tennis to the entreprise Liebherr: "In many of our companies there are enthusiastic table tennis players who pick up the bat during their breaks."

For organizers such an engagement like that of the title sponsor is essential: "We are happy that together with the ITTF we could acquire our long-time and reliable partner Liebherr for the WTTC", emphasizes Michael Geiger, President of the German Table Tennis Federation. Liebherr is a worldwide active and innovate entreprise with which table tennis was recently presented to a broad reach in one of the biggest mining trucks of the world at the BAUMA fair in Munich. This year's WTTC will offer great opportunities for both partners to perfectly present themselves.

Ma Long is the king of Düsseldorf

He has done it: Ma Long is and remains the best table tennis player on the planet. The 28-year-old defended his world title spectated by 8000 people in the sold-out exhibition hall Düsseldorf. In the finals, he won against his countryman Fan Zhendong in thrilling seven sets.

Ding Ning defends title - local heroes out

Ding Ning made the triple: after her victory 2013 in Rotterdam and 2015 in Suzhou she added title number three to her collection. Xu Xin and Fan Zhendong are World Champs as well, while the local heroes Boll & Ovtcharov lost their matches.

A dream comes true

Today Petrissa Solja made the entry into the semi-finals in the mixed competition, thus securing a medal. With their Chinese partner Fang Bo, the left-hander won in the round of the last eight against Matilda Ekholm/Mattias Karlsson from Sweden within five sets.

Weikert elected for four more years as ITTF-president

He has done it! Thomas Weikert was elected bei the delegates of the ITTF for four more years as ITTF-President. It was a pretty close voting, with the better end for the german.

400 million spectactors expected

The regional broadcasters Hessischer Rundfunk (HR) and the Westdeutscher Rundfunk (WDR) provide the TV feed for the national ARD and ZDF. The ITTF is expecting the number of worldwide 400 millions of spectators. Social media via www.itTV.com also brings the World Championships to a worldwide audience.

The WTTC 2017 seeding lists

Following the issue of the World Rankings for May; top seeds two years ago in Suzhou and the eventual winners, China’s Ma Long and Ding Ning head the seeding for the forthcoming Liebherr 2017 World Championships. Japan’s Masataka Morizono and Yuya Oshima are named as the top seeds in the Men’s Doubles event at the forthcoming Liebherr 2017 World Championships which commence in Düsseldorf on Monday 29th May.

Home game for ARAG

At the LIEBHERR 2017 World Table Tennis Championships in Düsseldorf ARAG will be Major Sponsor again just like five years ago in Dortmund as well as in Bremen in 2006. We asked Connie Peters, Senior Director Marketing at ARAG SE, why the family entreprise in Düsseldorf supports the "home game" and what they wish from the World Championships

Der Zeitplan en detail

Die LIEBHERR Weltmeisterschaften werfen ihre Schatten voraus. Inzwischen wurde auch der detaillierte Zeitplan für die acht Turniertage zwischen dem Deutschen Tischtennis-Bund (DTTB) und der International Table Tennis Federation (ITTF) abgestimmt.

LIEBHERR WM: DTTB-Teams im EVENT & FAIR Hotel Tulip Inn nur einen Katzensprung von den Centre Courts entfernt

Wenn am 29. Mai die LIEBHERR Weltmeisterschaften 2017 in Düsseldorf (29. Mai bis 5. Juni) beginnen, übernachten der komplette WM-Kader inklusive des Präsidiums des Deutschen Tischtennis Bundes (DTTB) sowie weitere internationale Top-Teams im EVENT & FAIR Hotel Tulip Inn in der Arena Düsseldorf. Alle 288 Zimmer des in die Arena integrierten Hotels sind von 28. Mai bis 6. Juni für das sportliche Großereignis belegt.
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